How To Use Jordan Belfort's Straight Line System In Your Business

Excellent communications skills are vital to the success of your business. Combine that with having excellent sales skills and you’ll be able earn as much money as you can handle.

You Are Always Selling

The skill of salesmanship can take you further in life than any other skill you possess. Salesmen and women are some of the highest paid people on the planet.

You may hate sales people or even hate the word “sales” in general. Well it’s time to get over it. The success of your business depends on it.

I don’t care what business you are in right now, if you’re in business for yourself, you are selling. Now that we’ve established that we’re all in sales, we might as well get good at it, right?

I learned this by watching a master salesman named Jordan Belfort. His Straight Line Sales System is simple yet, so powerful.

The Straight Line System can take a complete newbie, and turn them into an expert salesman.

1. Exceptional First Encounter:

- Sharp as a tack

- Enthusiastic as hell

- An authority

If you have employees take note: Your employees may be the first person your customer sees. So, those employees better be happy, smiling, and know your business inside and out.


2. Appearance Matters

It doesn’t matter what you’re selling, you only have 4 seconds to make a good impression. Your customers will have already sized you up and made a decision if you’re someone they want to do business with, all within just the first 4 seconds of meeting you. You cannot escape this fact. Dress the part.


3. Know Your Audience

Research your customers thoroughly. You must be an expert on your customers. You have o know what they want and be able to anticipate their objections.


4. Mirroring

This simple little technique will help your prospects feel more comfortable with you. During any encounter, you’ll want to pay attention to body language of your prospect. Are their legs crossed? Are they sitting upright in their chair? You always want to mirror what they’re doing. Just don’t get caught. The moment they catch on to what you’re doing, you’ve lost their trust, you’ve lost their sale.


5. Tonality

Think about the level and tone of your voice. Whenever you want to make a compelling point, lean in and speak softly.  Do not speak in a monotone voice.


6. Answer Objections Before They Present Themselves

Anticipate what your prospects objections might be and cover them in your presentation.


7. Stay on Topic

Don’t let the conversation run off in a direction where you’re talking about your dog or whatever your prospects like to do for fun. You are there to sell them something, you are NOT there to become friends with them.


8. Know When To Shut Up

Too many people talk their way out of a sale. An easy fix for this is to have your entire sales process scripted. Know exactly what you’re going to say before going into a meeting. Learn to pause and let the prospect think.


9. Agitate The Problem

You must agitate your prospects problems. Let them talk about what’s wrong with their business. Ask questions that set them up for talking about failures.


10. Straight Line

Imagine a straight line running from the start of the conversation to finishing the encounter, having made the sale. You must have an opener, middle, and close. You must take your prospect down your straight line to close them. The moment the veer off the line by asking questions unrelated to your topic you must rebound them back on line by asking questions that bring them back on topic.


11. Consult Them

Show them how their problems can be solved. More often than not, the prospect will actually want you to solve their problem for them…they won’t want to do it themselves.


12. Be Different

How can you stand out from the crowd? What makes you unique? What’s your unique selling position?


13. Exclusivity

You can almost always close a sale with, “You’ll be the only one that has this”. Can you offer exclusivity by product, by zip code, by neighborhood, by state or by industry? Once you offer an exclusive, you can command a premium for the product or service you’re selling.


14. Scripting

Create a script for every encounter you and or employees have with customers. A script for how the phone is answered. A script for how customers are greeted when they walk into your store front. A script for when you’re networking.


15. The Big 3

The biggest and most important aspect of closing anybody that closeable is this:


·         They must love you

·         They must love your product

·         They must love your company

If a potential customer doesn’t buy, then chances are it’s because of one of those pieces are missing. Make it your priority to sell yourself, your product and your company. The prospect must be in love with all three for you to get the sale.

Now it’s time to take action. How can you use any one of these in your business? The Straight Line can be used in a variety of businesses. Even if you’re running an online business from you can still use these techniques. Check out this online business and think about how The Straight Line System can be used there.


The Straight Line System

Jordan Belfort's "Straight Line System" has been responsible for the hundreds of millions of dollars his company, Stratton Oakmont generatedd in the 1990's.

The Straight Line System is a bullet-proof sellling strategy that bypasses all consumer objections,compelling them to buy whatever you're selling. In this video, you'll learn exactly how to apply it.


He now tours the world teaching corporations and individuals his proprietary Straight Line System. You and your team will learn the elements of the inner game of business success as well as the specific strategies and techniques necessary to effectively build, manage, promote and grow organizations at the highest levels possible.

These techniques are especially useful when running a homebased business. Often the challenge is in maintaining focus and staying motivated. However, being focused and staying motivated will not be enough to help you achieve your financial goals.

You need a product that's in high demand and the ability to generate huge profits. There are several awesome opportunites available online, in fact one company in particular has paid out over $70 million dollars in the last 2 years alone. It aint for everybody, but its still fairly easy. If you want to see wht I mean, check this out.

Catching The Wolf of Wall Street


(Jordan Belfort on Catching the Wolf of Wall Street)

At this moment, our financial system has all but imploded. Real estate prices have plummeted, Wall Street's most venerable investment banks have gone belly up, the credit-crunch has brought the economy to a grinding halt, and once-thriving cities have been turned into financial Hiroshimas, with foreclosed homes littering every block and abandoned pets roaming the streets.

When I wrote my first book, The Wolf of Wall Street, I wanted it to serve as a cautionary tale to anyone who was living a life of unbridled hedonism, to anyone who thought there was something glamorous about being known as a Wolf of Wall Street. Now, with Catching the Wolf of Wall Street, the dire economic straits we find ourselves in have made that desire even more powerful.

Catching the Wolf of Wall Street is an eye-opening glance into the self-destruction of my own life, as a result of my own criminal actions.

In short, I get my comeuppance...and then some.

You might find many of the chapters to be completely hysterical (reading about someone else’s pain can be that way sometimes, especially when they deserve to feel pain, like I did), but I can assure that writing this book was an incredibly painful undertaking, especially the parts that dealt with my separation from my children when I went to jail. I shed many a tear, dredging up those memories, and I found myself having a renewed appreciation for some of life’s simpler things, like freedom, for one.

That being said, when I look back at it all, I can only come to one sad conclusion: that I lived one of the most dysfunctional lives on the planet. I put money before integrity, greed before ethics, and covetousness before love. I chose friends unwisely, cut corners wherever I could, and then drowned my guilt and remorse beneath elephantine doses of recreational drugs.

I deserved to get caught.

Of course, some of you might be wondering whether or not I’ve changed at all--if I’m truly sorry for my crimes, and if the many public apologies I’ve made to people who lost money as a result of my actions were, indeed, sincere.

The answer to that is an unequivocal yes; I am sorry, and I do apologize. In fact, not a day goes by when the mistakes of my past don’t back up on me or are thrown in my face. But then I remind myself why I wrote these books in the first place, and of the many supportive letters I’ve received from people all over the world, who’ve gotten the intended message--namely that: crime doesn’t pay. Perhaps the latest crop of Fat Cat CEOs and Wall Street powerbrokers will get that message too.

Then we go about fixing this mess.--Jordan Belfort

(Photo © Blake Little) --This text refers to an out of print or unavailable edition of this title.


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